A campaign to promote Collect+, encouraging people to ‘live life on the plus side’ and benefit from their thousands of convenient locations to pick up and drop parcels.

The ‘Live life on the plus side’ campaign sought to highlight the lifestyle benefits of using the service and freedom it gives you. We created 3 bespoke ‘Plus Side Stages’, built from objects and accessories highlighting each message. The campaign consisted of print, out of home, social and radio.